Industry: Narrow Web Label Converter Location: Minnesota, USA
The Afinia Label L801 is very effective for serving our clients’ “crisis” label needs.”
– Dave Shirley, Vice President — Mastercraft Labels
Mastercraft Labels has a number of 8-colour flexo presses and wanted to improve their label proof creation process.
- The proofs had to look just like what would be produced on their flexo presses
- Proof deliveries had to be faster
- Proof deliveries had to be less expensive
The Memjet-Powered Solution
The Afinia Label L801 and Wasatch SoftRIP software was the prefect combination for Mastercraft Labels. Within a short period of time, colour profiles were created that matched the output from their flexo machines.
Return on Investment
The return on investment increases with the number of colours needed in the label proof. The L801 is a digital printer, so no plates are required and design changes can be made easily.
A number of flexo plates had to be created for each proof.
No plates necessary, saving hundreds of dollars.
The slightest design change would necessitate the creation of one or more plates.
Design changes can be made on-the-fly without plates.
A flexo press would have to be set up by a pressman prior to printing the proofs.
An office worker can print the label proofs on the L801 with minimal setup and substrate waste.